# PromptMarketing > Relevance Engineering consultancy that operationalizes Machine Trust. We architect the knowledge layers that ensure brands are understood, trusted, and selected by AI systems. PromptMarketing applies systematic measurement and technical optimization to improve how AI systems perceive and represent brands. Our work spans four practice areas: Prompt Intelligence (measurement), Relevance Engineering (optimization), Agentic Commerce (transactions), and AI Advertising (paid channels). Based in Amsterdam, we work with organizations navigating the shift from search-first to AI-first discovery. ## Services - [Prompt Intelligence](/how-we-work): Measurement and research including Competitive Visibility Analysis, AI Selection Rate tracking, and LLM Brand Sentiment studies - [Relevance Engineering](/how-we-work): Technical optimization including Structured Data implementation, Entity Optimization, and Content Authority Signals - [Agentic Commerce](/how-we-work): AI-native transaction preparation including Agent Protocol Setup and Commerce Graph optimization - [AI Advertising](/how-we-work): Generative Engine Advertising strategy and campaign management ## Company - [About Us](/about): Our approach, Amsterdam headquarters, and team - [How We Work](/how-we-work): Four-phase systematic process (Audit, Design, Build, Measure) - [Contact](/contact): Request a GEO Readiness Audit ## Content - [Blog](/blog): Technical insights on AI marketing and machine trust - [Portfolio](/portfolio): Case studies demonstrating measurable results ## Optional - [Privacy Policy](/privacy): Data handling practices - [Terms of Service](/terms): Service agreement